California Reinvestment Coalition

California Reinvestment Coalition New Strategic Plan

CRC released our new strategic plan in February, 2016. We are grateful to our members and board for generously sharing their time and input as we developed this plan. Want to hear how we'll be executing on it? Sign up for our monthly newsletter!  

Developing the plan: As part of our year-long strategic planning process, CRC member organizations shared their experiences on the current challenges facing communities of color and low-income communities across California and explained that the need for reinvestment in their communities has never been greater. Displacement and gentrification, the lack of sufficient household income to meet basic needs, insufficient credit for small businesses, and banking policies that negatively impact communities of color, are some of the issues that rose to the top as priority issues needing attention. 

In order to take on these challenges, CRC members also challenged the organization to grow its capacity to take on additional drivers of inequality outside of the financial services industry. As you read the plan, you will see that while we will continue our signature bank advocacy, our focus (and our size!) will be growing. Please take time to review the plan and send us your feedback.

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